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Longwy Hand-Decorated Ceramic Advertising Ashtray
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A striking example of mid-century French advertising, this ceramic ashtray was created as a promotional object for a heating and fuel company based in Lille. More than a simple utilitarian piece, it reflects a period when branded objects were made with real decorative quality, combining commercial identity with regional craftsmanship.
Hand-decorated in vivid enamel colors, the design features stylized industrial heating equipment alongside the names Nord Chauffage Automatique, Socca, and Carbo Fuel. The rich oxblood-red ground, contrasted with green, cream, and black detailing, gives the piece a bold graphic presence. The reverse stamp indicates Emaux de Longwy, decoré à la main, confirming it as a hand-decorated French enamel ceramic.
Key Features
- Origin: France
- Maker: Emaux de Longwy
- Date: Circa 1940s–1960s
- Material: Hand-decorated enamel ceramic
- Type: Advertising ashtray
- Dimension: 13 cm
- Decoration: Industrial heating illustration with company branding and hand-painted enamel details
- Markings: “Décoré à la main”, “Made in France”, Longwy stamp
- Condition: Good vintage condition with visible craquelure and light wear consistent with age
A rare and characterful piece of French advertising history, where enamel craftsmanship meets industrial graphic design.
Disclaimer
All our products are vintage or antique items that have been previously owned, used and appreciated. As such, they may show signs of age, wear, patina, minor imperfections, previous repairs or other characteristics consistent with their history. These features are part of the individuality and authenticity of each piece.
Product identification, dating, origin, maker attribution, materials and other historical details are based on one or more of the following: available markings, visual examination, provenance when available, and comparison with documented examples. Where definitive factory records, signatures or provenance are unavailable, these details are informed attribution rather than absolute confirmation.
Some pieces in our collection may have been restored, while others remain in their original, untouched condition. We encourage buyers to review all photographs and condition details carefully, as they form an important part of the product description. Every piece is covered by our Lifetime Authenticity Guarantee, on the terms set out in our Terms of Service.
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